Tuesday, April 26, 2011

Chapter 16 Questioning the Media:

1. Who is Judith Miller? Should the United States have a federal shield law protect reporters?
- Judith Miller is a former New York Times reporter who does not believe that as a reporter, she nor anyone else is above the law. She strongly felt that being a reporter, was the key form of government watch dogs. She had to spend 85 days in jail for refusing to testify about her confidentiality sources in connection with the leaked identity of the CIA operative, Valerie Plame.

5. What do you think of the current movie rating system? Should it be changed? Why or why not?
- I believe the current rating system is quite accurate. I know that the system will not be pleased by all, but in my opinion it does not need to be changed. The movies I watch are rated R because I am of age and in those type of movies, they need to be rated R because of the material that is the movie. Most individuals, mainly the parents are concerned with their children. I believe that if parents raise questions about a certain movie than don't let the children watch the movie. The rating system was designed for a particular reason and the viewers should follow the guidelines.

6. Should the Fairness Doctrine be revived? Why  or why not?
- The fairness doctrine was well developed an does not need to be revived. The importance of the doctrine was to minimize any possible restrictions on free speech caused by limited access to broadcasts outlets. The general idea was to have coverage of controversial issues of public importance. The doctrine was all for being fair on the radio as well as TV. I do not believe it should be revived, I only believe it should be upheld by the government.

chapter 15 Questioning the Media:

1. What are your main concerns or criticisms about the state of media studies at your college or university?
- My main concern would be how strong is the mass media department. I would be concerned if the faculty is truly passionate about the media studies that they would be teaching. Some teachers, are more concerned with paychecks and grades, while others connect with students in a different way. If I majored in mass media or communications, I would want to know would there be any special program I could enroll in. Another concern of mine is about the newspaper department. I would want to know how to join the team and get involved. A few criticisms I have are about the mass media study department here at LR.The newspaper comes out at random times of the year. I open up the paper and I see the same faces in almost every paper and in every section of the paper. I also see the same quotes and interviews from the same individuals. The paper should have a variety of different types of people and activities.

3. Can you think of an issue that media industry and academic researchers could study together?
- I believe an issue they would be able study together is the field of young children. I would want to know the effects of sitting young children in front of the TV at a young age. Also, if TV is really safe for children or should it be monitored all the time? When it comes to my nephews, I am more than aware of what they are exposed to on TV. All the TVs are set to block off all channels that are not suitable for them. I tend to not leave them in front of a TV because the TV is a lot for them to take in and to capture. My last issue would be to research if music in the classroom can benefit kids with learning and progressing. The advantage of listening to my ipod in class is that it helped improve my grades. I was able to grasp material better while listening to music because I am focused.

4. In looking at media courses in a college curriculum, what do you think the relationship is between theory and practice?
- I believe the relationship between theory and practice is that an individual can have a problem and in hopes of finding a solution. The theory would be the problem that is needing to be researched and the practice would be the steps taken to reach and prove the theory right or wrong. The courses do belong in a liberal arts college because the students studying at such schools need the practice to be sure they are ready to step into careers well prepared. Having a separate communication college would cause problems because how would the school be funded and also the students would have to find a way to go from the liberal to the communication college. The communication would be a good place for internships and for students to reach higher promotions and opportunities.

Friday, April 22, 2011

Chapter 13 Questioning the Media

1. Are you exposed to popular culture from other countries? Why or Why not?
- I would say I am exposed to popular culture from other countries. In the school systems, schools now offer different types of languages taught to expand the knowledge and theory of being bilingual. When I was in high school and even in college, I had the opportunity to learn about the spanish culture. I learned about the language, the countries, the types of music and dances. I was exposed to a lot of information, but it was educational and I liked the class and the culture. Most people may feel uncomfortable stepping out of the comfort zone and trying something different, but I am not that type of person. Another way I am exposed is having the different types of foods offered here. In America, there is not only american based foods. There is a variety offered and I can go places for chinese, italian, japanese and even arubian foods. Having these type of choices can give a consumer a way to embrace other cultural foods from different places. My last exposure to other countries is the music. I can go to local music stores or online and I can hear different genres and styles from non-american artists. Overall, I feel it is important to embrace other countries and to be open minded.

2. Do you read international news? Why or why not?
- I read international news because I feel it's more than important to know what is going on in other places. Things that happen in other countries can affect America in some way. When things happen, America is always on call for help and relief. It is truly a good way to show that a country cares and can be supportive during the rough times. The latest news about the earthquake in Japan was drastic and horrifying. I watched the heavy waters destroy the land as well as take away houses and cars. Despite the country, we are still human and we all hurt, feel pain, and bleed the same way. It is always a good approach to read and know what is going on in other places to be informed.

5. Is there such a thing as a global village? What does this concept mean to you?
- I believe there is a such thing as a global village. There is one that I believe exist here in America as well as in our surrounding neighborhoods and communities. The word is described as the home of all nations and people living interdependently. In comparison with my home, we have different types of people living here but we are all different. I would consider America, the home of all nations because we have different social groups, races, and nationalities. We all have different roles and lifestyles, but we help each other and depend on one another to survive.

Sunday, April 3, 2011

Chapter 12 -Questioning the Media-

1. What do you think of when you hear the term public relations? What images come to mind? Where did these impressions come from?
- When I think of the term public relations a few ideas generate in my mind. I think like an average individual and believes it has something to do with the general public and how the public operates. I also believe it is how the public carries a certain relationship with a certain company and having certain standards to portray. A few images that come to mind with public relations is the business attire and the idea of unity. The public relationships field is a type of business with respect and integrity. These images come from movies that I've watched and from people I have come in contact with that have worked in the field. At one time, it was a field I wanted to try to get into. I did my research and everything about the field was exactly the way I believe it was.

2. What might a college or university do to improve public relations with homeowners on the end of a campus who have to deal with noisy student parties and a shortage of parking spaces?
- A college and/or universities can do a great deal to improve public relations with homeowners. I came up with a few ideas of my own. For the loud noises, I agree that the neighbors should work on an agreement plan, that way the college individuals can still have fun and the neighbors can still keep the peace and harmony. I feel it would be accurate if colleges were within a certain distance away from neighborhoods, creating a sound barrier between the two. Another solution would be to have all students parking to have a parking pass. That way only certain drivers would be allow to park in certain spots and for the ones that do not have a pass, would be towed. That idea sounds general and fair because an individual should not part where he/she is not allowed to. In either situation, a respectable approach is still necessary. Both parties do have a right to want to be loud and want to keep things calm and quiet. The neighbors also have a right to be able to come home and not see their driveway blocked by cars. In an regards, the number one issue is safety. The neighborhoods which are the community need to work together with the colleges/universities to make sure that safety is always practiced and maintained.

5. Besides the Exxon Valdez and the Tylenol cases cited in this chapter, investigate and research a PR crisis. How was the crisis handled?
- The PR crisis I chose to write about is the big E Coli scare. After reading about the case, I seen that it was nationwide crisis. The crisis mainly hit in the western part of the country, mainly in California. Many produce farming companies were in jeopardy of bagging and selling "tainted" spinach. The issue resulted in deaths of over 150 consumers and sickened a few others. Luckily, the tainted spinach was pulled off shelves of local markets, grocery stores, and school cafeterias. The blame was not aimed mainly at the spinach, but towards the cattle and the farming livestock process. Government inspectors and food safety experts made it their mission to decrease the chances of the E coli situation coming back as well as other bacterial matter. They made sure the farmers as well as bagging/shipping companies were following safety regulations to ensure a product of quality is being bought and consumed.

Thursday, March 31, 2011

Chapter 11 Questioning the Media

1. What is your earliest recollection of watching a television commercial? Do you have a favorite ad? A most despised ad? What is it about thse ads that you particularly like or dislike?
- My earliest recollection of commercials were towards the food industry. I remember sitting in front of the tv and watching the McDonald's kids meal commercials. Their commercials were definatly suited towards the younger kids. I would always remember McDonalds having the best toys and chicken nuggets. Everytime the toys would change, I had to be sure to get the newest toys. For a short time period, I collected the toys. My friends and I considered ourselves to be cool because we would play with our toys at school. My favorite type of ads are the ones that send a strong message to the audience. My favorite ads are the "Foundation for a Better Life" messages. Even though, the commercials are not trying to sell anything, they are encouraging strong values of life that are priceless. Each commercial I see, I try to use that specific message and add it into my daily life and routines. These are the types of commercials that the youth of America should be watching instead of the ones about bad behavior, drugs, and alcohol. There are also certain ads that I despise quite well. These ads are not my favorite type of commercials. The ads I don't prefer are the ones that talk about cigarettes and drinking. These type commercials targer the adult and older crowd and try to persuad the consumers and watchers taht all the "cool" adults drink particular beers and do certain activities.

2. Why are so many people critical of advertising?
- I believe people are critical towards advertisement because they are so opinionated. We, as a people have a right to be opinionated. Whether an ad is good or bad, individuals will always have an opinion about it. There are ads out now that I believe are very well put together and creative with the use of media and technology. There are also ads that are plain, cut, and dry. People use ads in order to market or sell particular products or merchandise. The average person may hear about ads on tv, radio, newspaper, or on bulletin boards while driving down the highway. I can never see myself approving of any ads about drinking, smoking, or drugs. I also learned that some ads can be misleading. It's hard to believe what ads are valid and which ads are fake. The most invalid ads are the exercise ads and the ones about taking diet pills and the weight will "fall off"  and "disappear." A person has to know what to believe and what is not true. An ad can please some people, but it won't please everybody.

4. Should advertising aimed at children be regulated?
- I strongly believe advertisement aimed at children should be regulated. I believe that commercials should be brought to the head people of tv networks, than it should be approved of whether or not it is good enough to be televised. I have young siblings and nephews, and that last thing I would want them to see is a commercial they shouldn't be looking at. If an ad it focused towards children than it should highlight playing with toys or something educational. When I watch my nephews, I have my tv set to show very little commercials. I also let them watch shows on NickJr and Playhouse Disney. I know those type of shows are for them and that the commercials are targeted towards their age group.

Tuesday, March 29, 2011

Chapter 10 Question the Media

1. What are your earliest recollections of books? Do you read for pleasure? If yes, what kinds of books do you enjoy? Why?
-My earliest recollections of books was when I was younger. I had a wide selection of variety of Dr. Suess books. My mohter and grandmother would always read me a good night story before going to bed. I would always request a Dr. Suess book because they would make particular voices to really bring out the story. I had other books as well, but those books were boring to me. My favorite Dr. Suess book was "Green Eggs & Ham" because it will always be a classic child story. The books meant a big deal to me as a child because I valued the reading time with my family. I used to read often when I was in elementary and middle school, but that was because it was required to read a certain amount of books throughout the year. Once I hit high school, the reading process slowly faded out the picture. I would than only read for class, but outside of class I would not think about picking up a book. It was the process of becoming less productive and more lazy. Even now as a college student, my reading skills have not been much of an interest. I find myself making excuses as to why I don't read or couldn't read. As of now, I read things for class or when I'm looking up things such as information for homework or for a project. My favorite types of books involved some type of mystery. I enjoyed mystery books because the books always had a suspense behind the motives. I also liked non-fiction books because the books provided thorough facts that were quite informational.

3. If you were opening an independent bookstore in a town with a chain store, such as Barnes & Noble, how would you compete?
- If I were to open an independent bookstore in a town with Barnes & Noble, I would want to compete with the company. I would compete by having a more cool type name for my business. I would call my store either "Books & Stuff" or "Book Club." That way people would be able to remember the store name because it sounds more realistic. I would also try to create my very own mascot for my store. It would have to be a mascot that represents the power of reading and being a leader, I would choose a lion. On the inside I would provide low budget books, newspapers, computer labs, and also free wi-fi. I would also have a built in coffee shop with smoothies, drinks, and other snacks. In order to make the place more comfortable for everyone, those would be my ideas. Overall, it would be hard to compete with a company as strong as Barnes & Nobles because the company is well respected and established.

6. Would you read a book on an Ipod or a Kindle? Why or why not?
- I would not want to read a book on an Ipod because I used my Ipod only for my music. In today's technology society, Ipods have allowed an individual to do things such as reading novels on the Ipod, even though that does not work for me. I am the type of person that likes to highlight, make little notes, and write in my books to help study or remember things. I know things of that nature, I would not be able to do on my Ipod. I would consider myself to be an old-fashioned book reader. I prefer to have the printed materials in my hands because it would feel more reliable as opposed to an Ipod source. I would be more prone to misplacing my Ipod more than a book. I see a good amount of individuals who have their Ipods on them at all times throughout the day, those would be the ones whom would benefit from Ipod book reading. It may benefit some, but I know it would not benefit me.

Friday, March 11, 2011

Chapter 9 Blog


1. What are your earliest recollections of magazines? Which magazines do you read regularly today? Why?
My earliest memory reading magazines was when I read the NickJr and Cartoon Network magazines. These used to keep my interest because I always use to watch the cartoons on TV, but reading and looking at the pictures, made it much more interesting for me to keep my interest.  The magazines have changed when I used to looks at them as a kid. Most of the time, I really look at magazines on a regular basis, but when I am able to I look at different magazines for my interest. For example, I am a kind of person that is really into music and keeping up with the music artist, so I try to read Word Up!
5. Think of stories, ideas, and images (illustrations and photos) that do not appear in mainstream magazines. Why do you think this is so? (Use the Internet, LexiNexis or library to compare your list with Project Censored, an annual list of the year’s most underreported stories.)
Many ads, stories, and illustrations aren’t show in specific magazines because of the content and the use of it. For example, there are specific types of content usage. There is a magazine called, King, and it promotes some sexual content. This would not be suitable for children who read NickJr and other kid magazines. There are many rules and regulations that the corporations need to follow. This goes for if the person wanted to advertise a picture or article. It is similar to the specific channels that should be watched on TV. Certain types of magazines with specific ads and pictures are for certain age groups.
7. Do you think the Internet will eventually displace magazines? Why or why not?
Magazines aren’t as popular as the Internet, but they still exist. Honestly, there are many different types of magazines that play a major part in this economy. For example, kids magazines are for entertainment and enjoyment. In my opinion I don’t feel that Internet would knock magazines completely off the market. Yet, I feel that it may slow it down. Magazines are very important and viewed by different age groups, its just used in different types of ways. In out day and age, we look at Internet for more of our entertainment at times, but we still look at magazines for informative as well as entertainment.